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Posted

When the grey Stake watermarks first began blanketing X, ordinary users got understandably furious. To fight back against the sudden wave of undisclosed gambling ads attached to totally unrelated videos and memes, the X community deployed its favorite weapon: Community Notes. Thousands of users collaboratively flagged these posts, adding warning labels beneath them stating that the media contained hidden, illegal promotions for an offshore crypto casino.

In a normal social media ecosystem, getting flagged for a deceptive ad is a death sentence. On Elon Musk’s X, it became Stake’s biggest victory.

The platform's algorithm is explicitly designed to maximize conflict and engagement. The moment a post receives a hotly debated Community Note, X’s backend code treats it as highly controversial, triggering a massive visibility boost. Even worse for the critics, when a Community Note drops on a post you've interacted with, X sends a push notification directly to your phone to read the update. Suddenly, a low-effort repost of a viral video that should have gotten a few thousand views was generating millions of impressions—and a second wave of phone notifications—all because users tried to call it out.

Posted

ngl turning community notes into a boost is kinda genius in the worst way, the algo just sees all that flagging as engagement and pushes it harder

Posted

the algo basically treats those notes like super-likes lmao, they just gamed the whole outrage cycle for free reach

Posted

fr the algo just sees all that flagging as engagement and pushes it harder, they literally turned the community notes into a free ad boost

Posted

tbh it’s wild how the algo just sees angry replies and community notes as pure engagement fuel, it literally can’t tell the difference between hate and hype

Posted

fr the algo seeing a warning label and going "oh nice, more engagement" is peak 2024 internet. they literally cannot lose if even the hate boosts the post.

Posted

fr the real hack is they turned a content policy violation into an ad spend discount, next time just mute and move on so the algo doesnt feed on your rage clicks.

Posted

so if the community notes basically turned into billboards for them, what happens when brands just start trying to get flagged on purpose to farm the same reach?

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